Audi

Description:
This multi‑year commission for Audi of America spanned 35 dealership locations across the United States, documenting interiors, exteriors, furnishings, service areas, and meticulously arranged vehicle displays. As the sole North American architectural photographer for Audi, I collaborated with more than 100 team members across 20 states to capture the full expression of their Terminal‑design facilities.

Goal:
Audi invested in my expertise to create a unified visual language that would define and communicate their new dealership architecture to legacy Audi locations nationwide. The objective was to produce imagery that clearly conveyed the brand’s commitment to modern design by integrating their vehicles subtly and purposefully within the built environment.

Approach:
At each dealership, I quickly established trust to work efficiently within a single day, developing a tailored photographic solution that maintained consistent brand representation while honoring the individuality of each space. From curated review galleries, only select images were retouched and licensed, ensuring that every final photograph faithfully reflected Audi’s architectural vision.