Green empire farms

Oneida, NY

Design & Construction | Havecon Horticultural Projects

Description:
This 64 acre greenhouse for Mastronardi Produce is one of the largest ever built in North America. They supply WalMart and Costco with strawberries, cucumbers and tomatoes year-round.

Goal:
The focus of the original shoot was to show the sheer size of the farm. I was invited back to the facility two more times to photograph people harvesting tomatoes and strawberry crops and to create several high detail images to be made into wall murals for Mastronardi headquarters.

Approach:
I utilized my FAA Drone License—flying at dusk and dawn—to capture the scale of the complex, and sought creative angles to show off the produce and workers.

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